Directions Hair Lightening Peroxide 40 Volume

Vendor:
Directions

Directions Hair Lightening Peroxide 40 Volume

Name: Directions Hair Lightening Peroxide 40 Volume
Brand: Directions
SKU: DIRC57
Price: 5.45 GBP
Availability: InStock

5.0 ( 1 Reviews )

Size: 1000ml

1000ml

£5.45

£5.45 ~~£10.50~~

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Estimated Delivery: *Jun 21 - Jun 25
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Directions Hair Lightening Peroxide 40 Volume

Product Overview

Directions Hair Lightening Peroxide 40 Volume is a cream peroxide developer (12 %) designed for use in hair lightening / bleaching applications. It is formulated to be mixed with a bleach powder (such as the Directions Lightening Bleach) to activate the lifting of natural hair pigment.

It is generally sold in 1 L (salon-size) bottles for professional or at-home bleaching use.

Key Features & Benefits

High Lifting Potential40 Volume (12 %) is a strong developer, capable of lifting hair several levels (depending on hair type and condition) when combined with quality bleach.
Cream / Viscous FormulaThe creamy consistency helps maintain better control during mixing and application (less dripping than liquid developers).
Compatibility with Directions BleachDesigned to work smoothly with Directions / La Riche bleach powders for better predictability in results.
Contains Stabilizers / EmollientsIngredients like Cetearyl Alcohol, Paraffinum Liquidum, and other supporting compounds are included to help buffer the peroxide and improve handling.
Professional / Large Volume PackagingThe 1 L size makes it suitable for repeated full‑head bleaching sessions or salon use.

Specifications

SpecificationDetailDeveloper Strength40 Volume = 12 % hydrogen peroxide FormCream / viscous peroxide cream Typical Package1 L (salon‑size) Key IngredientsAqua, Hydrogen Peroxide, Cetearyl Alcohol, Paraffinum Liquidum, Sodium Lauryl Sulfate, Sodium Salicylate, Citric Acid UsageTo be mixed with a bleach powder; not to be used alone on hair Warnings / PrecautionsDo not use on irritated scalp; perform patch / strand tests; not for use on skin, eyebrows, eyelashes; avoid use during pregnancy; not for persons under 16 years old; excessive use or overprocessing can cause damage

Why Choose This Product?

Strong Lift Requirement: If your hair is very dark or you need multiple levels of lightening in one session, 40 Vol offers more aggressive lift potential.
Control & Consistency: The cream form provides better mixing control and reduces run-off during application.
Scalable / Salon Use: The large 1 L size suits frequent or large-area bleaching tasks.
System Compatibility: It works well within the Directions / La Riche product ecosystem, making color prediction easier when combining with their bleach & toner products.

However, given its strength, it is riskier on fragile, previously processed, or very fine hair. Extra care is needed.

Product warnings:

Before lightening please take note:

If your hair has been previously bleached, lightened, spray lightened, or coloured using metallic salt based products or henna, do not use this product.
Furthermore if you have bleached, tinted or permed your hair recently, this product may not be suitable for further lightening. Please contact us for further advice.
Everyone should protect the hairline, ears and any other sensitive areas with Vaseline before lightening.
Always carry out a skin sensitivity & hair strand test even if you have used the product on previous occasions.
Not to be used on persons under 16 years old.
Do not use product on other body hair, eyebrows or eyelashes.
Not recommended for use during pregnancy.
Do not use on an irritated scalp or broken skin.
If you have very thick or longer than shoulder length hair, you may require more than one kit for full application.
May not be suitable for very dark brown hair always complete a strand test.
Not recommended for black hair.

AquaHydrogen PeroxideCetearyl AlcoholParaffinum LiquidumSodium Lauryl SulfateSodium SalicylateCitric Acid.

Below is a recommended procedure—always refer to the manufacturer’s instructions and perform patch / strand tests first:

Patch / Strand TestsDo a skin sensitivity test (behind the ear / inner elbow) at least 24–48 hours before full bleaching.Perform a strand test to check how your hair lifts with the mixture and to time the process.
Mix the BleachUse a non-metallic bowl (plastic / glass).Typical mixing ratio: e.g. 25 g bleach powder + 75 ml 40 Vol cream peroxide (or as per product instructions).Stir thoroughly until you get a smooth, lump-free, creamy consistency.
Protect Skin & SurroundingsApply petroleum jelly (Vaseline) to the hairline, ears, neck to prevent skin irritation or bleaching staining.Wear gloves; use old clothes; protect surfaces.
ApplicationWork on dry hair.Section hair and apply mix evenly, often starting from mid-lengths and ends, then apply on roots last (roots process faster due to body heat).Use the applicator brush for precision.
Processing TimeMonitor the lifting process closely every few minutes. Because 40 Vol works faster, you must avoid overprocessing.Do not exceed the maximum time specified in the product leaflet.
Rinse & CleanOnce desired lift is achieved, rinse hair thoroughly with lukewarm water.Optionally use a gentle shampoo (if included or recommended) to wash out residual chemicals.
Aftercare / ConditioningUse a deep conditioner, bond-repair treatment, or intensive mask to nourish and restore hair.If you intend to apply color / toner, wait until hair is in good condition.

Safety & Cautions

High Risk of Damage: 40 Vol is strong; misuse can lead to breakage, hair weakening, or scalp irritation.
Scalp Application: Avoid applying full-strength mix close to the scalp initially. Roots often lighten faster due to heat.
Overlap Risk: Avoid overlapping on previously lightened hair to prevent damage.
Not for Sensitive Scalp / Broken Skin: Do not use if your scalp is irritated or has cuts.
Pregnancy / Age Restrictions: Often restricted for people under 16 and may not be recommended during pregnancy.

Ventilation: Use in a well-ventilated area; avoid inhalation of fumes or powder.