Directions Colour Protecting Shampoo

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PAIR IT WITH

ProVoke Hair Colour Remover Kit Max Strength
ProVoke Hair Colour Remover Kit Max Strength
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Directions Colour Protecting Shampoo

Directions Colour Protecting Shampoo

Regular price £3.49
Sale price £3.49 Regular price £4.99
Unit price

Directions Colour Protecting Shampoo is particularly defined for colored hair, allowing you to get the most out of your shading, leaving hair delicate and reasonable with an incredible shine.

 

Perfect for : maintaining vibrant, colour-treated hair between colour applications.

 

Problem → Solution : regular shampoos can strip colour and dull vibrancy — this shampoo is built specifically for colour-treated hair, gently cleansing while preserving the vibrancy, depth, and longevity of hair colour.

 

Key Features & Benefits

 

  • Specifically Formulated for Colour-Treated Hair.
  • Gently Cleanses: Preserves vibrancy, depth, and longevity of hair colour.
  • Leaves Hair Delicate & Reasonable: With an incredible shine.
  • Softer & More Shiny: Protected and nourished for all hair types.

 

Product Specification

 

Field Value
Shades 250 ml
Product Type Colour-protecting shampoo
Suitable For Colour-treated hair, all hair types

 

How to Use and Care for Colour Protecting Shampoo

 

 

Apply: Apply to soaking wet hair.

Targeted Timing: Massage into a lather, then rinse thoroughly.

Storage: Use with La Riche Directions shampoos to maintain your colour for longer.

 

Who this is for

 

Anyone with colour-treated hair wanting a gentle shampoo that preserves colour vibrancy and adds shine.

 

Who this is NOT for

 

Not intended for those without colour-treated hair specifically — this shampoo is formulated for colour preservation rather than general everyday use.

 

FAQ

 

Q1. Will this help my colour last longer? Yes — it's specifically formulated for colour-treated hair, gently cleansing while preserving the vibrancy, depth, and longevity of hair colour.

 

Q2. Will this leave my hair feeling dry? No — it leaves hair delicate and reasonable with an incredible shine.

 

Q3. Is this suitable for all hair types? Yes — it's softer and more shiny, protected and nourished for all hair types.

 

Q4. What should I pair this with? Use with La Riche Directions shampoos and conditioners to maintain your colour for longer.

Aqua (pure)sodium laureth sulfatecocamidopropyl betainesodium cocoamphodiacetatesodium lauroyl sarcosinatedimethylpabamidopropyl laurdimonium tosylatepropylene glycoldisazolidinyl ureaiodopropynyl butycarbomateparfumcitric acidsodium chloride 
  1. Wet HairRinse hair thoroughly with lukewarm water to remove surface dirt and residue.
  2. Apply ShampooDispense a modest amount (depending on hair length) into palms and lather.
  3. Massage into Scalp & HairGently massage the shampoo into your scalp and through the lengths of hair.
  4. Rinse CompletelyRinse thoroughly with lukewarm water, ensuring no residue remains.
  5. Repeat if NecessaryIf hair was very dirty or has heavy product buildup, repeat the shampooing step. 
  6. Continue with ConditionerAfter shampooing, apply a colour-protecting conditioner (such as the matching Directions Colour Protecting Conditioner) for best results.
  7. Frequency of UseUse whenever you wash your hair. For coloured hair, many people wash less often (2–3 times a week) to reduce colour fading.Use cooler or lukewarm water and avoid very hot water, which accelerates colour fade.
  8. TipsDilute the shampoo with a little water in your hands before applying, especially if it’s concentrated.Avoid scrubbing too vigorously, which can damage hair or lift colour.For extra protection, follow with a leave-in product or UV protectant if hair will be exposed to sun.