As I Am Long & Luxe Strengthening Conditioner

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PAIR IT WITH

As I Am Moisture Milk Daily Hair Revitalizer
As I Am Moisture Milk Daily Hair Revitalizer
£13.45
As I Am Long And Luxe Curl Enhancing Smoothie
As I Am Long And Luxe Curl Enhancing Smoothie
£10.95
As I Am Long And Luxe Strengthening Shampoo
As I Am Long And Luxe Strengthening Shampoo
£9.45
As I Am Long & Luxe Strengthening Conditioner

As I Am Long & Luxe Strengthening Conditioner

The perfect formulation of the pomegranate and passion fruit makes a great blend for helping the hair to be in its best condition. It perfectly conditions each strand while cleansing the scalp gently without letting it rinse out the natural moisture from the hair. Long & Luxe Strengthening Conditioner also prepares your hair for styling in different hairstyles and carefree hairdo options.

 

Perfect for : textured, curly and coily hair wanting a rich conditioner that detangles and prepares hair for a variety of styles.

 

Problem → Solution : conditioning textured hair without stripping its natural moisture can be a balancing act — this formula is built to condition each strand gently, so the wash step supports styling rather than working against it.

 

Key Features & Benefits

 

  • Rich, Nourishing Formula: Moisturises and strengthens hair.
  • Detangles Effectively: Especially suited to textured, curly and coily types.
  • Gentle Scalp Cleansing: Doesn't rinse out natural moisture.
  • Prepares Hair for Styling: Ready for different hairstyles and carefree hairdo options.

 

Product Specification

 

Field Value
Size 355 ml (12 fl oz)
Product Type Strengthening conditioner
Key Ingredients Pomegranate, passion fruit
Suitable For Textured, curly, coily hair

 

How the Ingredients Work

 

  • Punica Granatum (Pomegranate) & Passiflora Edulis (Passion Fruit): Botanical extracts included as part of the formula's conditioning and strengthening role.

  

Who this is for

 

Anyone with textured, curly or coily hair wanting a rich conditioner that detangles and prepares hair for styling.

 

Who this is NOT for

 

Not a leave-in — it's a rinse-out conditioner, so it's used alongside, not instead of, a leave-in or styling product.

 

FAQ

 

Q1. Will this conditioner strip my hair's natural moisture? No — it's formulated to cleanse the scalp gently without rinsing out natural moisture.

 

Q2. Is this suitable for coily hair specifically? Yes — it's positioned for textured, curly and coily hair types.

 

Q3. Will this help detangle my hair? Yes — it's formulated to detangle effectively as part of the conditioning step.

 

Q4. Can I style my hair in different ways after using this? Yes — it's designed to prepare hair for different hairstyles and carefree hairdo options.

Aqua/Water/EauAloe Barbadensis Leaf JuiceCetyl AlcoholPunica Granatum Fruit JuiceCetrimonium ChlorideGlycerinCetearyl AlcoholCocos Nucifera (Coconut) OilPassiflora Edulis Fruit JuiceHydrolyzed Lupine ProteinPhytosterolsRicinus Communis (Castor) Seed OilNiacinamideCaffeineBiotinSerenoa Serrulata Fruit ExtractTrifolium Pratense (Clover) Flower ExtractEquisetum Arvense ExtractUrtica Dioica (Nettle) ExtractCola Acuminata Seed ExtractLinum Usitatissimum (Linseed) Seed ExtractBetaineButyrospermum Parkii (Shea) ButterElaeis Guineensis (Palm) ButterSimmondsia Chinensis (Jojoba) Seed OilPunica Granatum Seed OilKeratinHydrolyzed KeratinPiroctone OlaminePEG-40 Castor OilStearalkonium ChlorideQuaternium-18Propylene GlycolFragrance/ParfumSodium BenzoateCaprylyl GlycolPhenoxyethanolEthylhexylglycerinAbies Balsamea (Balsam Canada) ResinBeta Vulgaris (Beet) Root ExtractPolyacrylamidePotassium ChlorideCitric AcidMaltodextrinAcacia Senegal GumSilicaBenzyl BenzoateLimoneneLinaloolRed 33/CI 17200.
  1. Start with Clean HairAfter shampooing with As I Am Long & Luxe Shampoo, gently squeeze out excess water.
  2. Apply ConditionerApply generously from root to tip, focusing on the ends.
  3. Detangle GentlyUse a wide-tooth comb or fingers to detangle hair.
  4. Leave OnLet the conditioner sit for 5–15 minutes depending on your hair’s needs. For deeper conditioning, use a plastic cap and apply heat.
  5. Rinse ThoroughlyRinse with cool water to seal the cuticle and retain moisture.
  6. Style as UsualFollow with leave-in and styling products from the Long & Luxe or original As I Am line.