Victoria's Secret

Victoria's Secret is an American lingerie, clothing, and beauty retailer known for high visibility marketing and branding. Founded in 1977 by Roy and Gaye Raymond, the company's five lingerie stores were sold to Leslie Wexner in 1982. Wexner rapidly expanded into American shopping malls, growing the company into 350 stores nationally with sales of $1 billion by the early 1990s when Victoria's Secret became the largest lingerie retailer in the United States. In 2002, Victoria's Secret announced the introduction of a new brand called PINK, which would be aimed at younger women. Victoria's Secret is a major international lingerie retailer which has its stores in several countries. Their stores are located within airports, as well as within the cities of some countries. They also have a large number of retail outlets in Canada and the UK.